Crypto Invest Summit kicks off with ‘Women of Crypto’ Panels

The Crypto Invest Summit returned to the Los Angeles Convention Center today and the conference kicked off with a full day of panels featuring “Women of Crypto.”  Women of Crypto is an LA-based community organization, founded by Alison Burger and Emily Bush, to encourage the inclusion of women in the blockchain technology industry.

The pre-conference programming produced by the organization featured an all-female group of entrepreneurs, executives, and influencers discussing a multitude of topics, including tokenized assets and interactive marketing.

Interactive Marketing with the #WomenofCrypto at #CryptoInvestSummit. Featuring Zayi Reyes @ZayiRey @metaxchain, @CalleyNye CEO Syren, Lisa Moynihan @BCII_Ind, Nikki Brown @nikki_j_brown pic.twitter.com/btX3E85YGD

— Blockchain Beach (@blockchainbeach) October 22, 2018

They gave tips on how to get engagement:

“If you have a case study (like being able to scan a QR code and see your sushi tracked on the Blockchain), that is a great way to engage your audience.” – @ZayiRey @metaxchain #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

And reminded the crowd that most users probably aren’t into crypto (yet):

“Explaining the “Why” is important because there may already be a centralized version of your product that people are using (so why is decentralized better?)” – @Nikki_J_Brown @MelrosePR #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

When should projects start marketing?

When asked when projects should start marketing for their Blockchain project, @CalleyNye responded, “Yesterday” #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

Plus a prediction for 2019:

“I think it’s necessary to have tokenized securities backed by assets (Stablecoins), but I don’t think it will last. We will end up tokenizing things that don’t need to be and then we’ll see another cycle.” – Lisa Moynihan @BCII_Ind #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

Next was a panel on Blockchain for Good that focused on how the technology can support women, minorities, and others:

Blockchain for Good with Breanne Buttler @bybreanne @womensmarch, @PhuStyles, @ingridlafleur @eosdetroit, and
Sloane Trugman @AmunetInsights #WomenOfCrypto #CryptoInvestSummit pic.twitter.com/0UTrY8r2vI

— Blockchain Beach (@blockchainbeach) October 22, 2018

They discussed the importance for diversity when building products:

“(Blockchain) needs more women and diversity. I won’t take a meeting about @womensmarch with only white men in it”-@bybreanne

“Also in programming because there are biases without diversity. I don’t want my mom to be left behind”-@PhuStyles#WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

EOS Detroit is focused on the EOS Blockchain, but also local Detroit issues and politics:

“EOS Detroit is supporting the Equitable Internet Initiative in Detroit.” – @ingridlafleur

Internet access is limited to many in Detroit based on their credit score #WomenOfCrypto #CryptoInvestSummit pic.twitter.com/jmV222nHGr

— Blockchain Beach (@blockchainbeach) October 22, 2018

The day concluded with a high profile panel on Full Spectrum Blockchain:

Full Spectrum Blockchain with @sarahaustin, @crystalrose @SenseToken, @emilyrbush, @JessVerSteeg @ParagonCoin, and Moderator @cryptokelley @MelrosePR #WomenofCrypto #CryptoInvestSummit pic.twitter.com/1Tj3IBDSgq

— Blockchain Beach (@blockchainbeach) October 22, 2018

We learned how Paragon Coin came to be (almost accidentally):

“When I started my Cannabis company, I realized that labs were photoshopping lab results. To protect ourselves, we put lab results on the Blockchain and created this industry solution” – @JessVerSteeg @ParagonCoin #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

SENSE CEO Crystal Rose gave a prediction for 2019:

“This year (2018) has been the beginning of what will be next year’s “Year of the DApps” – @crystalrose @SenseToken #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

And Sarah Austin agrees:

“We’re putting a lot of resources into 2019 being the “Year of the DApps.” Were using Token Curated Registries to remove bias in lists” (i.e. Google) – @sarahaustin #WomenOfCrypto #CryptoInvestSummit pic.twitter.com/KksG9pEg0D

— Blockchain Beach (@blockchainbeach) October 22, 2018

Emily Bush, ShEOS, thinks that the industry is maturing from an investment standpoint:

“What’s interesting and challenging watching the markets is that companies are starting to be valued based on product rather than speculation” – @emilyrbush @sheos_org #WomenOfBlockchain #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

BUIDL, BUIDL, BUIDL

To entrepreneurs: “More than anything, just build. Since we’re not in a hype cycle, the projects you’re building are probably more legit.” – @crystalrose @SenseToken #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 22, 2018

Hopefully, BUIDL Payment Rails:

According to @emilyrbush @sheos_org, Payment Rails are one of the biggest things that need to be built (Overstock is the only real place to buy something — still painful with no customer service). #WomenOfCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 23, 2018

And let’s think about self-regulating, rather than waiting for government to regulate:

“This is up to us, not the Government. The Government isn’t supporting it because they can’t control it. We need to show the Government that we can use it in a responsible way.” – @JessVerSteeg #WomenofCrypto #CryptoInvestSummit

— Blockchain Beach (@blockchainbeach) October 23, 2018

Catch our full coverage from Day 1 of the conference, our full recap with Apple Co-Founder Steve Wozniak, or Day 2 of the conference with Tim Draper.